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Concept
MediaTek
Summary
MediaTek Inc. () is a Taiwanese fabless semiconductor company that provides chips for wireless communications, high-definition television, handheld mobile devices like smartphones and tablet computers, navigation systems, consumer multimedia products and digital subscriber line services as well as optical disc drives.
Founded in 1997 and headquartered in Hsinchu, the company has 25 offices worldwide and was the third largest fabless chip designer worldwide in 2016. The company also provides its customers with reference designs. MediaTek became the biggest smartphone chipset vendor with 31% market share in Q3 2020. This was assisted by its strong performance in regions such as China and India.
MediaTek was originally a unit of the Taiwanese firm, United Microelectronics Corporation (UMC), tasked with designing chipsets for home entertainment products. On May 28, 1997, the unit was spun off and incorporated. MediaTek Inc. was listed on the Taiwan Stock Exchange (TSEC) under the "2454" code on July 23, 2001.
The company started out designing chipsets for optical drives and subsequently expanded into chips for DVD players, digital TVs, mobile phones, smartphones and tablets. In general MediaTek has had a strong record of gaining market share and displacing competitors after entering new markets.
The company launched a division to design products for mobile devices in 2004. Seven years later, it took orders for more than 500 million mobile system-on-chip units per annum, including products for feature phones and smart devices. By providing extensive system engineering assistance, the company allowed many smaller companies and new entrants to enter a mobile phone market that had previously been dominated by large, often vertically integrated corporations that had long been broadly entrenched in the telecommunications industry. The mobile chip market quickly became the main growth driver for the company.
At Mobile World Congress 2014, MediaTek unveiled its new brand "Everyday Genius", dubbing the term "Super-mid market", with the vision and aiming to make smartphones more accessible affordable to the wider market.
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