Madonna studies

Madonna studies (also called Madonna scholarship, Madonna-ology or Madonna Phenomenon) is the study of the work and life of American singer-songwriter Madonna using an interdisciplinary approach incorporating cultural studies and media studies. In a general sense, it could refer to any academic studies devoted to her. After Madonna's debut in 1983, the discipline did not take long to start up and the field appeared in the mid-1980s, achieving its peak in the next decade. Educator David Buckingham deemed her presence in academic circles as "a meteoric rise to academic canonisation". The rhetoric academic view of that time, majority in the sense of postmodernism, generally considered her as "the most significant artist of the late twentieth century" thus she is understood variously and as a vehicle to open up issues. In the 21st century, academic studies about Madonna have remained and continued in many aspects. At the height of its developments, authors of these academic writings were sometimes called "Madonna scholars" or "Madonnologists", and both E. Ann Kaplan and John Fiske were classified as precursors. These studies analyzed several topics, but mostly Madonna studies involved in the study of gender, feminism, race, multiculturalism, sexuality, and the mass media. The wide-ranging resources used included, her films, songs, live performances, books, interviews or her videos. Both Madonna studies and its authors received a variety and a large amount of criticisms from academy and media outlets. It was also, however, defended in equal measure. The Madonna studies played a major role for the direction of the American cultural studies, and brought pop artists to the foreground of scholarly attention. The vast academic literature on Madonna, from academic conferences to journals, courses, theses, books, seminars and textbooks made Madonna as ubiquitous in academic discourse as she was in the popular media. Also, Madonna's semiotic was diversified in virtually all theoretical stripe by her scholars, each of whom had their own take on her role in society.