Human communication, or anthroposemiotics, is a field of study dedicated to understanding how humans communicate. Humans' ability to communicate with one another would not be possible without an understanding of what we are referencing or thinking about. Because humans are unable to fully understand one another's perspective, there needs to be a creation of commonality through a shared mindset or viewpoint. The field of communication is very diverse, as there are multiple layers of what communication is and how we use its different features as human beings.
Humans have communicatory abilities other animals do not, for example, humans are able to communicate about time and place as though they are solid objects. Humans communicate to request help, inform others, and share attitudes for bonding. Communication is a joint activity largely dependent on the ability to maintain common attention. We share relevant background knowledge and joint experience in order to communicate content and coherence in exchanges.
The evolution of human communication took place over a long period of time. Humans evolved from simple hand gestures to the use of spoken language. Most face-to-face communication requires visually reading and following along with the other person, offering gestures in reply, and maintaining eye contact throughout the interaction.
The current study of human communication can be branched off into two major categories; rhetorical and relational. The focus of rhetorical communication is primarily on the study of influence; the art of rhetorical communication is based on the idea of persuasion. The relational approach examines communication from a transactional perspective; two or more people interact to reach an agreed perspective.
In its early stages, rhetoric was developed to help ordinary people prove their claims in court; this shows how persuasion is key in this form of communication. Aristotle stated that effective rhetoric is based on argumentation.
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The student carries out an academic or industrial master's project. The student will use the required skills and knowledge to accomplish an independent Master in Communication Systems.
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Mass communication is the process of imparting and exchanging information through mass media to large population segments. It utilizes various forms of media as technology has made the dissemination of information more efficient. Primary examples of platforms utilized and examined include journalism and advertising. Mass communication, unlike interpersonal communication and organizational communication, focuses on particular resources transmitting information to numerous receivers.
Cross-cultural communication is a field of study investigating how people from differing cultural backgrounds communicate, in similar and different ways among themselves, and how they endeavor to communicate across cultures. Intercultural communication is a related field of study. During the Cold War, the economy of the United States was largely self-contained because the world was polarized into two separate and competing powers: the East and the West.
Communication studies or communication science is an academic discipline that deals with processes of human communication and behavior, patterns of communication in interpersonal relationships, social interactions and communication in different cultures. Communication is commonly defined as giving, receiving or exchanging ideas, information, signals or messages through appropriate media, enabling individuals or groups to persuade, to seek information, to give information or to express emotions effectively.
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