IcCube

icCube is known for its embeddable data analytics and visualization software platform tailored specifically for B2B Software-as-a-Service (SaaS) applications, i.e. Embedded analytics. Its customers serve various industries, from finance and healthcare to e-commerce and logistics among many others. The software enables SaaS solutions from multiple sectors to provide data analytics, dashboards and visualization to their respective end-customers. icCube was founded in 2010 by David Alvarez-Debrot and Marc Polizzi, recognizing the need for an analytic server that could be seamlessly integrated into third-party products. David and Marc, who had previously worked together in developing a financial risk product at a software consulting firm, noticed the necessity for a robust, performant and reliable server for analytic calculations. After the roll-out of the financial risk product, they decided to start their own venture. Initially considering developing an alternative financial risk solution, they later realized the potential in the market for a versatile, cross-solution product focused on analytic modeling and processing that could be easily embedded into any SaaS solution. Many B2B SaaS companies were seeking robust analytics capabilities for their platforms, and the idea behind the company was to be thought-leaders in this space by focusing exclusively on providing an embeddable analytics platform for B2B SaaS solution developers. The technology is Java-based, ensuring compatibility with most architectures. The in-memory server uses the Multidimensional Expressions (MDX) query language, which in contrast to other common query languages, is highly optimized for analytics. Over time, the platform evolved and introduced new features and enhancements to meet the expanding needs of its customers. Noteworthy milestones in the evolution of icCube include the introduction of the Web Reporting server in 2012, the launch of a new reporting system and server calculation engine in 2016, and the release of a new dashboard module based on TypeScript, React, Redux, and Material UI (MUI) in 2022.