Concept

Kingdom of Loathing

Summary
Kingdom of Loathing (abbreviated KoL) is a browser-based multiplayer role-playing game designed and operated by Asymmetric Publications, including creator Zack "Jick" Johnson with a small team. The game was released in 2003, with ongoing small updates continually released. It uses hand-drawn stick figure graphics and writing characterized by surreal humor, word play, parody and references to popular culture. In KoL, a player's character fights monsters for experience, and acquiring meat (the game's currency), and/or items, through a turn-based system. Players may also interact with each other through player versus player competition, participate in the in-game economy by trading goods and services, organize their characters into clans, work together to complete clan dungeons, and speak to each other in many different chat channels. The game is also particularly notable for managing to be financially successful purely from donations and the purchase of merchandise rather than from adv
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