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This lecture by the instructor provides an overview of the New Space Economy, focusing on the role of start-ups in the space industry. The lecture covers the ESA Business Incubation Centers, which support space-related start-ups across Europe. It also showcases success stories of start-ups like INSOLIGHT, 9T LABS, and ClearSpace, highlighting their innovations in space technology. The challenges and solutions for start-ups in the space sector are discussed, emphasizing the evolving space market in Europe. The presentation concludes by inviting questions and interest from the audience.