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This lecture presents a smart beard trimmer with an associated mobile app, allowing users to preview and choose from various beard styles. The trimmer adjusts its settings based on the selected style, reducing the risk of mistakes while shaving. The team behind the project conducted surveys to validate the need for such a product, emphasizing its modularity, ease of use, and potential impact on the beard grooming market. They discuss the market size, competition, revenue streams, costs, financing, and the team's background. The lecture concludes with the team's next steps, including technical development, partnerships, and the goal of signing a deal with a shaving company.