Lecture

Fordism: Assembly Line Work, High Wages, and Mass Production

In course

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Description

This lecture explores the birth of 'Fordism' characterized by mechanized production, moving assembly lines, high wages, and low product prices. It delves into the impact of the 'Five-dollar day' policy, the rise of mass consumption, and lobbying efforts by car manufacturers and oil companies. The lecture also discusses the evolution of the automobile industry, energy consumption trends, and strategies influencing consumer decisions.

Instructor

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Official source

https://mediaspace.epfl.ch/media/0_fapqzvyy

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