Concept

Propaganda in Nazi Germany

Summary
The propaganda used by the German Nazi Party in the years leading up to and during Adolf Hitler's dictatorship of Germany from 1933 to 1945 was a crucial instrument for acquiring and maintaining power, and for the implementation of Nazi policies. Themes in Nazi propaganda Nazi propaganda promoted Nazi ideology by demonizing the enemies of the Nazi Party, notably Jews and communists, but also capitalists and intellectuals. It promoted the values asserted by the Nazis, including heroic death, Führerprinzip (leader principle), Volksgemeinschaft (people's community), Blut und Boden (blood and soil) and pride in the Germanic Herrenvolk (master race). Propaganda was also used to maintain the cult of personality around Nazi leader Adolf Hitler, and to promote campaigns for eugenics and the annexation of German-speaking areas. After the outbreak of World War II, Nazi propaganda vilified Germany's enemies, notably the United Kingdom, the Soviet Union and the United States, and in 1943 exhorted the population to total war. Adolf Hitler devoted two chapters of his 1925 book Mein Kampf, itself a propaganda tool, to the study and practice of propaganda. He claimed to have learned the value of propaganda as a World War I infantryman exposed to very effective British and ineffectual German propaganda. The argument that Germany lost the war largely because of British propaganda efforts, expounded at length in Mein Kampf, reflected then-common German nationalist claims. Although untrue—German propaganda during World War I was mostly more advanced than that of the British—it became the official truth of Nazi Germany thanks to its reception by Hitler. Mein Kampf contains the blueprint of later Nazi propaganda efforts. Assessing his audience, Hitler writes in chapter VI: Propaganda must always address itself to the broad masses of the people. (...) All propaganda must be presented in a popular form and must fix its intellectual level so as not to be above the heads of the least intellectual of those to whom it is directed. (...
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