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Concept
Don't Copy That Floppy
Summary
Don't Copy That Floppy was an anti-copyright infringement campaign run by the Software Publishers Association (SPA) beginning in 1992.
The video for the campaign, starring M. E. Hart as "MC Double Def DP", was filmed at Cardozo High School in Washington, D.C., and produced by cooperation between the SPA, the Educational Section Anti-Piracy Committee, and the Copyright Protection Fund, in association with Vilardi Films.
The groups distributed the film for general viewing through VHS tapes that were mailed to schools. In later years, the film became a viral video sensation through websites such as YouTube, where the official video has had over 2 million views .
In May 2009, the Software and Information Industry Association (formed in 1999 when the Software Publishers Association merged with the Information Industry Association) released the trailer for a follow-up to Don't Copy That Floppy, called Don't Copy That 2, released on September 9, 2009. The sequel features MC Double Def DP as he continues his crusade against "piracy" in the digital age.
Two teenagers, Jenny (played by Marja Allen) and Corey (played by Jimmy Todd), are playing a game on a classroom computer. Corey is exuberantly pushing keys to show the viewer that he is heavily immersed in the game action; Jenny is winning.
Frustrated, he asks for a rematch, but she has an upcoming class and must leave. He decides he will copy the game so that he can play it at home. Upon inserting his blank floppy disk into the Apple Macintosh LC, a video pops up on the computer. This video is of a rapper named MC Double Def DP, the "Disk Protector" (played by M.E. Hart).
The point of the video is the message that copyright infringement of software will cause the video game industry to lose money, resulting in less production of computer games. (The games the video chooses as examples—The Oregon Trail, Tetris, and the Where in the World is Carmen Sandiego? series—were among the most successful and best-selling games from the end of the 1980s to the mid-1990s.
Official source
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