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Concept
Yeezus
Summary
Yeezus is the sixth studio album by American rapper and producer Kanye West. It was released on June 18, 2013, through Def Jam Recordings and Roc-A-Fella Records. West gathered a number of artists and close collaborators for the production, including Mike Dean, Daft Punk, Noah Goldstein, Arca, Hudson Mohawke, and Travis Scott. The album also features guest vocals from Justin Vernon, Chief Keef, Kid Cudi, Assassin, King L, Charlie Wilson, and Frank Ocean.
Fifteen days before its release date, West enlisted the help of producer Rick Rubin to strip down the sound of Yeezus in favor of a more minimalist approach. The album has been characterized as West's most experimental and sonically abrasive work. It draws from an array of genres, including industrial, acid house, electro, punk, and Chicago drill. West's unconventional use of samples is also contained, as on "Blood on the Leaves", which contains a sample from Nina Simone's 1965 rendition of "Strange Fruit".
The physical CD edition was released in a clear jewel box with only a strip of red tape and sample credits. Initial promotion included worldwide video projections of the music and live television performances. West released two singles from the album; "Black Skinhead" in July 2013 and "Bound 2" the following month. The release of Yeezus coincided with that of rapper J. Cole's album Born Sinner, which was moved back a week to coincide with Yeezus release, leading to speculation about which release would sell more copies.
Yeezus received widespread acclaim from critics, many of whom named it among West's best work and commended its brash direction, though public response was divided. The album was nominated for Best Rap Album at the 2014 Grammy Awards. The album debuted at number one on the US Billboard 200, selling 327,000 copies in the first week of release, while also topping the charts in Australia, Canada, Denmark, New Zealand, Russia and the United Kingdom.
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