Concept

Notion (productivity software)

Summary
Notion is a freemium productivity and note-taking web application developed by Notion Labs Inc. It offers organizational tools including task management, project tracking, to-do lists, bookmarking, and more. Additional offline features are offered by desktop and mobile applications available for Windows, macOS, Android, and iOS. Users can create custom templates, embed videos and web content, and collaborate with others in real-time. Notion Labs Inc is a startup based in San Francisco, founded in 2013 by Ivan Zhao, Chris Prucha, Jessica Lam, Simon Last and Toby Schachman. At that time, they declined to meet any venture capitalists or discuss acquiring a higher valuation. In March 2018, Notion 2.0 was released. It was positively received by Product Hunt and rated #1 Product of the Month. At that point, the company had fewer than 10 employees. In June 2018, an official Android app was released. In September 2019, the company announced it had reached 1 million users. In April 2020, it became valued at two billion dollars. In January 2020, Notion received 50millionininvestmentsfromIndexVenturesandotherinvestors.OnSeptember7,2021,NotionacquiredAutomate.io,aHyderabadbasedstartup.InOctoberofthatyear,anewroundoffundingledbyCoatueManagementandSequoiaCapitalhelpedNotionraise50 million in investments from Index Ventures and other investors. On September 7, 2021, Notion acquired Automate.io, a Hyderabad-based startup. In October of that year, a new round of funding led by Coatue Management and Sequoia Capital helped Notion raise 275 million. The investment valued Notion at $10 billion, and the company had 20 million users. In 2022, Notion launched the Notion Certified Program, an official accreditation allowing users to expand their expertise. It also joined the Security First Initiative, a coalition of tech companies pledging to share security information with their customers. In June 2022, Notion acquired calendar software Cron to add it to its suite of productivity apps. In November 2022, Notion announced its official Japanese release. In February 2023, Notion officially released the "Notion AI" service that can be used on the workspace. In April 2023, Notion officially released an extra layer of account security with a second method of verification, also known as 2FA or MFA.
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