Concept
Ad blocking
Related concepts (21)
Google Chrome
Google Chrome is a cross-platform web browser developed by Google. It was first released in 2008 for Microsoft Windows, built with free software components from Apple WebKit and Mozilla Firefox. Versions were later released for Linux, macOS, iOS, and also for Android, where it is the default browser. The browser is also the main component of ChromeOS, where it serves as the platform for web applications. Most of Chrome's source code comes from Google's free and open-source software project Chromium, but Chrome is licensed as proprietary freeware.
Hosts (file)
The hosts is an operating system file that maps hostnames to IP addresses. It is a plain text file. Originally a file named HOSTS.TXT was manually maintained and made available via file sharing by Stanford Research Institute for the ARPANET membership, containing the hostnames and address of hosts as contributed for inclusion by member organizations. The Domain Name System, first described in 1983 and implemented in 1984, automated the publication process and provided instantaneous and dynamic hostname resolution in the rapidly growing network.
Affiliate marketing
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral.
Opera (web browser)
Opera is a multi-platform web browser developed by its namesake company Opera. The browser is based on Chromium, but distinguishes itself from other Chromium-based browsers (Chrome, Edge, etc.) through its user interface and other features. Opera was initially released on 10 April 1995, making it one of the oldest desktop web browsers still actively developed. It was commercial software for its first ten years and had its own proprietary layout engine, Presto. In 2013, it switched from the Presto engine to Chromium.
Microsoft Edge
Microsoft Edge (or simply Edge) is a proprietary, cross-platform web browser created by Microsoft. It was first released in 2015 as part of Windows 10 and Xbox One and later ported to other platforms as a fork of Google's Chromium open-source project: Android and iOS, macOS, older Windows versions (Windows 7, Windows Server 2008 R2 and later were supported until early 2023), and most recently Linux. Edge was created as the successor to Internet Explorer (IE).
WebRTC
WebRTC (Web Real-Time Communication) is a free and open-source project providing web browsers and mobile applications with real-time communication (RTC) via application programming interfaces (APIs). It allows audio and video communication to work inside web pages by allowing direct peer-to-peer communication, eliminating the need to install plugins or download native apps. Supported by Apple, Google, Microsoft, Mozilla, and Opera, WebRTC specifications have been published by the World Wide Web Consortium (W3C) and the Internet Engineering Task Force (IETF).
Browser extension
A browser extension is a software module for customizing a web browser. Browsers typically allow users to install a variety of extensions, including user interface modifications, cookie management, ad blocking, and the custom scripting and styling of web pages. Browser plug-ins are a different type of module and no longer supported by the major browsers. One difference is that extensions are distributed as source code, while plug-ins are executables (i.e. object code).
Click fraud
Click fraud is a type of fraud that occurs on the Internet in pay-per-click (PPC) online advertising. In this type of advertising, the owners of websites that post the ads are paid based on how many site visitors click on the ads. Fraud occurs when a person, automated script, computer program or an auto clicker imitates a legitimate user of a web browser, clicking on such an ad without having an actual interest in the target of the ad's link in order to increase revenue.
DoubleClick
DoubleClick Inc. was an American advertisement company that developed and provided Internet ad serving services from 1995 until its acquisition by Google in March 2008. DoubleClick offered technology products and services that were sold primarily to advertising agencies and mass media, serving businesses like Microsoft, General Motors, Coca-Cola, Motorola, L'Oréal, Palm, Inc., Apple Inc., Visa Inc., Nike, Inc., and Carlsberg Group.
Internet privacy
Internet privacy involves the right or mandate of personal privacy concerning the storage, re-purposing, provision to third parties, and display of information pertaining to oneself via the Internet. Internet privacy is a subset of data privacy. Privacy concerns have been articulated from the beginnings of large-scale computer sharing and especially relate to mass surveillance enabled by the emergence of computer technologies. Privacy can entail either personally identifiable information (PII) or non-PII information such as a site visitor's behaviour on a website.