Anarchy Online is a massively multiplayer online role-playing game (MMORPG) published and developed by Norwegian video game development company Funcom. Released in June 2001, the game was the first in the genre to include a science-fiction setting, dynamic quests, instancing, free trials, and in-game advertising. The game's ongoing storyline revolves around the fictional desert planet "Rubi-Ka", the source of a valuable mineral known as "Notum". Players assume the role of a new colonist to Rubi-Ka. With no specific objective to win Anarchy Online, the player advances the game through the improvement of a character's skills over time. After more than 20 years, Anarchy Online has become one of the oldest surviving games in the genre. Fighting for military and political power on Rubi-Ka are the Omni-Tek corporation (owners of the planet's one thousand-year lease), the separatist clans, terrorist groups, extraterrestrial life, and ancient civilizations. The narrative was developed to be played out as a series of virtual "role-play" events over the course of four years, influenced by the actions of those taking part in the game. According to the game's back story, the "Source" of all life deep inside the planet created the first forms of life, who called themselves the Xan. They began as a small, perfect, immortal civilization, living in peace and harmony. The Xans' eventual discovery and research of the Source's power lead them to create powerful technology. They built a great civilization, but this made them greedy and arrogant. Two factions formed within the Xan, calling themselves the Redeemed and the Unredeemed. These groups fought over how best to use the Source — now strained and unstable from their tampering. They tried in vain to fix the problem, but discovered it was too late - the Source would soon destroy the planet. Rubi-Ka was ripped apart in a cataclysm, leaving it a barren rock. The Source, and small fragments of the Xans' dead civilization, were thrown into another dimension known as the Shadowlands.