Bandwagon effectThe bandwagon effect is the tendency for people to adopt certain behaviors, styles, or attitudes simply because others are doing so. More specifically, it is a cognitive bias by which public opinion or behaviours can alter due to particular actions and beliefs rallying amongst the public. It is a psychological phenomenon whereby the rate of uptake of beliefs, ideas, fads and trends increases with respect to the proportion of others who have already done so.
Prosocial behaviorProsocial behavior, or intent to benefit others, is a social behavior that "benefit[s] other people or society as a whole", "such as helping, sharing, donating, co-operating, and volunteering". Obeying the rules and conforming to socially accepted behaviors (such as stopping at a "Stop" sign or paying for groceries) are also regarded as prosocial behaviors. These actions may be motivated by empathy and by concern about the welfare and rights of others, as well as for egoistic or practical concerns, such as one's social status or reputation, hope for direct or indirect reciprocity, or adherence to one's perceived system of fairness.
Argumentum ad populumIn argumentation theory, an argumentum ad populum (Latin for "appeal to the people") is a fallacious argument which is based on claiming a truth or affirming something is good because the majority thinks so. Other names for the fallacy include: Argumentum ad populum is a type of informal fallacy, specifically a fallacy of relevance, and is similar to an argument from authority (argumentum ad verecundiam). It uses an appeal to the beliefs, tastes, or values of a group of people, stating that because a certain opinion or attitude is held by a majority, it is therefore correct.
Social normSocial norms are shared standards of acceptable behavior by groups. Social norms can both be informal understandings that govern the behavior of members of a society, as well as be codified into rules and laws. Social normative influences or social norms, are deemed to be powerful drivers of human behavioural changes and well organized and incorporated by major theories which explain human behaviour. Institutions are composed of multiple norms.
Obedience (human behavior)Obedience, in human behavior, is a form of "social influence in which a person yields to explicit instructions or orders from an authority figure". Obedience is generally distinguished from compliance, which is behavior influenced by peers, and from conformity, which is behavior intended to match that of the majority. Depending on context, obedience can be seen as moral, immoral, or amoral.
Authenticity (philosophy)Authenticity is a concept of personality in the fields of psychology, existential psychotherapy, existentialist philosophy, and aesthetics. In existentialism, authenticity is the degree to which a person's actions are congruent with their values and desires, despite external pressures to social conformity. The conscious Self comes to terms with the condition of Geworfenheit, of having been thrown into an absurd world (without values and meaning) not of their own making, thereby encountering external forces and influences different from and other than the Self.
Spiral of silenceThe spiral of silence theory is a political science and mass communication theory proposed by the German political scientist Elisabeth Noelle-Neumann. It states that an individual's perception of the distribution of public opinion influences that individual's willingness to express their own opinions, which in turn affects the perceptions and, ultimately, willingness of others to express their opinions. The main idea is that people influence each other's willingness to express opinions through social interaction.
Pluralistic ignoranceIn social psychology, pluralistic ignorance (also known as a collective illusion) is a phenomenon which occurs when people mistakenly believe that everyone else holds a different opinion than their own. Most people in a group may go along with a view they do not agree with, because they incorrectly think that most other people in the group agree with it. It refers to a situation in which the minority position on a given topic is wrongly perceived to be the majority position or where the majority position is wrongly perceived to be the minority position.
Milgram experimentThe Milgram experiment(s) on obedience to authority figures were a series of social psychology experiments conducted by Yale University psychologist Stanley Milgram. They measured the willingness of study participants, 40 men in the age range of 20 to 50 from a diverse range of occupations with varying levels of education, to obey an authority figure who instructed them to perform acts conflicting with their personal conscience. Participants were led to believe that they were assisting an unrelated experiment, in which they had to administer electric shocks to a "learner".
Abilene paradoxThe Abilene paradox is a collective fallacy, in which a group of people collectively decide on a course of action that is counter to the preferences of most or all individuals in the group, while each individual believes it to be aligned with the preferences of most of the others. It involves a breakdown of group communication in which each member mistakenly believes that their own preferences are counter to the group's, and therefore does not raise objections, or even states support for an outcome they do not want.
