Concept
Emphasis (typography)
Related concepts (15)
Letter case
Letter case is the distinction between the letters that are in larger uppercase or capitals (or more formally majuscule) and smaller lowercase (or more formally minuscule) in the written representation of certain languages. The writing systems that distinguish between the upper- and lowercase have two parallel sets of letters: each in the majuscule set has a counterpart in the minuscule set. Some counterpart letters have the same shape, and differ only in size (e.g. {C,c} or {S,s}), but for others the shapes are different (e.
Ligature (writing)
In writing and typography, a ligature occurs where two or more graphemes or letters are joined to form a single glyph. Examples are the characters æ and œ used in English and French, in which the letters 'a' and 'e' are joined for the first ligature and the letters 'o' and 'e' are joined for the second ligature. For stylistic and legibility reasons, 'f' and 'i' are often merged to create 'fi' (where the tittle on the 'i' merges with the hood of the 'f'); the same is true of 's' and 't' to create 'st'.
Small caps
In typography, small caps (short for "small capitals") are characters typeset with glyphs that resemble uppercase letters (capitals) but reduced in height and weight close to the surrounding lowercase letters or text figures. This is technically not a case-transformation, but a substitution of glyphs, although the effect is often approximated by case-transformation and scaling. Small caps are used in running text as a form of emphasis that is less dominant than all uppercase text, and as a method of emphasis or distinctiveness for text alongside or instead of italics, or when boldface is inappropriate.
Style guide
A style guide is a set of standards for the writing, formatting, and design of documents. A book-length style guide is often called a style manual or manual of style (MoS or MOS). (Typical examples include The Chicago Manual of Style and the AMA Manual of Style.) A short style guide, of several pages or several dozen pages, is often called a style sheet, although that term also has multiple other meanings. The standards documented in a style guide can be applied either for general use, or be required usage for an individual publication, a particular organization, or a specific field.
Serif
In typography, a serif (ˈsɛrᵻf) is a small line or stroke regularly attached to the end of a larger stroke in a letter or symbol within a particular font or family of fonts. A typeface or "font family" making use of serifs is called a serif typeface (or serifed typeface), and a typeface that does not include them is sans-serif. Some typography sources refer to sans-serif typefaces as "grotesque" (in German, grotesk) or "Gothic", and serif typefaces as "roman".
Italic type
In typography, italic type is a cursive font based on a stylised form of calligraphic handwriting. Along with blackletter and roman type, it served as one of the major typefaces in the history of Western typography. Owing to the influence from calligraphy, italics normally slant slightly to the right, like so. Different glyph shapes from roman type are usually used - another influence from calligraphy - and upper-case letters may have swashes, flourishes inspired by ornate calligraphy.
Internet forum
An Internet forum, or message board, is an online discussion site where people can hold conversations in the form of posted messages. They differ from chat rooms in that messages are often longer than one line of text, and are at least temporarily archived. Also, depending on the access level of a user or the forum set-up, a posted message might need to be approved by a moderator before it becomes publicly visible. Forums have a specific set of jargon associated with them; for example, a single conversation is called a "thread", or topic.
Typewriter
A typewriter is a mechanical or electromechanical machine for typing characters. Typically, a typewriter has an array of keys, and each one causes a different single character to be produced on paper by striking an inked ribbon selectively against the paper with a type element. At the end of the nineteenth century, the term 'typewriter' was also applied to a person who used such a device. The first commercial typewriters were introduced in 1874, but did not become common in offices in the United States until after the mid-1880s.
Full stop
The full stop (Commonwealth English), period (North American English), or full point is a punctuation mark. It is used for several purposes, most often to mark the end of a declarative sentence (as distinguished from a question or exclamation). This sentence-ending use, alone, defines the strictest sense of full stop. Although full stop technically applies only when the mark is used to end a sentence, the distinction – drawn since at least 1897 – is not maintained by all modern style guides and dictionaries.
History of Western typography
Modern typographers view typography as a craft with a very long history tracing its origins back to the first punches and dies used to make seals and coinage currency in ancient times. The basic elements of typography are at least as old as civilization and the earliest writing systems—a series of key developments that were eventually drawn together into one systematic craft. While woodblock printing and movable type had precedents in East Asia, typography in the Western world developed after the invention of the printing press by Johannes Gutenberg in the mid-15th century.