Concept

Welcome to the Dance

Summary
Welcome to the Dance is the fifth studio album by all-female German pop group No Angels, released by Polydor and Universal Music Domestic throughout German-speaking Europe on 11 September 2009. The band's second post-reunion effort following their reformation as a quartet in 2007, it was written, produced and recorded in Berlin, Los Angeles, and New York City between the years of 2008 and 2009, featuring production by Nasri, Hakim Bell, Bill Blast, Adam Messinger, and Aaron Pearce, among others. After releasing lukewarm-received comeback album Destiny (2007) and their performance at the ESC 2008, the band collaborated with a range of American and Canadian producers and songwriters on the album. Pursuing a new musical direction, Welcome to the Dance took the group's work further into the dance and electronic genre, introducing a more international sound. However, upon release, the album received generally mixed reviews by critics, who criticized the band for their missing individuality. Commercially, the album underperformed, becoming the group's lowest-charting and -selling effort to date. In Germany, it debuted and peaked at number twenty-six, becoming the band's first regular album neither to reach the top ten nor the top twenty. The album's leading track "One Life", still made it to the top twenty on the German Singles Chart. A second single, titled "Derailed", was actually scheduled for a 27 November release but was scrapped for unknown reasons. While No Angels' comeback album Destiny (2007) was a commercial success, it received generally lukewarm reviews from music critics and, in comparison to earlier successes, it underperformed with a domestic sales total of about 30,000 copies. From all four regular single releases, leading single "Goodbye to Yesterday" emerged as the album's only top ten hit, and although both the group members and record company Universal Music felt increasing discontent and uncertainty about the direction of the project by summer 2007, it was not until the band's participation in the Eurovision Song Contest 2008 in Belgrade, Serbia, the quartet hit an all-time career low, following their performance with the German ESC entry "Disappear", which finished 23rd out of the 25 countries that participated in the final voting in May 2008.
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