The Atari 2600 is a home video game console developed and produced by Atari, Inc. Released in September 1977, it popularized microprocessor-based hardware and games stored on swappable ROM cartridges, a format first used with the Fairchild Channel F in 1976. Branded as the Atari Video Computer System (Atari VCS) from its release until November 1982, the VCS was bundled with two joystick controllers, a conjoined pair of paddle controllers, and a game cartridgeinitially Combat and later Pac-Man.
Atari was successful at creating arcade video games, but their development cost and limited lifespan drove CEO Nolan Bushnell to seek a programmable home system. The first inexpensive microprocessors from MOS Technology in late 1975 made this feasible. The console was prototyped as codename Stella by Atari subsidiary Cyan Engineering. Lacking funding to complete the project, Bushnell sold Atari to Warner Communications in 1976.
The Atari VCS launched in 1977 with nine simple, low-resolution games in 2 KB cartridges. The system's first killer app was the home conversion of Taito's arcade game Space Invaders in 1980. The VCS became widely successful, leading to the founding of Activision and other third-party game developers and to competition from console manufacturers Mattel and Coleco. By the end of its primary lifecycle in 1983–84, games for the 2600 were using more than four times the storage size of the launch games with significantly more advanced visuals and gameplay than the system was designed for, such as Activision's Pitfall!
In 1982, the Atari 2600 was the dominant game system in North America. Amid competition from both new consoles and game developers, a number of poor decisions from Atari management affected the company and the industry as a whole. The most public was an extreme investment into licensed games for the 2600, including Pac-Man and E.T. the Extra-Terrestrial. Pac-Man became the system's biggest selling game, but the conversion's poor quality eroded consumer confidence in the console. E.T.
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