Commercial broadcastingCommercial broadcasting (also called private broadcasting) is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship, for example. It was the United States' first model of radio (and later television) during the 1920s, in contrast with the public television model in Europe during the 1930s, 1940s and 1950s, which prevailed worldwide, except in the United States, Mexico, and Brazil, until the 1980s.
Television studioA television studio, also called a television production studio, is an installation room in which video productions take place, either for the production of live television and its recording onto video tape or other media such as SSDs, or for the acquisition of raw footage for post-production. The design of a studio is similar to, and derived from, movie studios, with a few amendments for the special requirements of television production. A professional television studio generally has several rooms, which are kept separate for noise and practicality reasons.
Television antennaA television antenna (TV aerial) is an antenna specifically designed for use with a television receiver (TV) to receive over-the-air broadcast television signals from a television station. Television reception is dependent upon the antenna as well as the transmitter. Terrestrial television is broadcast on frequencies from about 47 to 250 MHz in the very high frequency (VHF) band, and 470 to 960 MHz in the ultra high frequency (UHF) band in different countries.
DatacastingDatacasting (data broadcasting) is the broadcasting of data over a wide area via radio waves. It most often refers to supplemental information sent by television stations along with digital terrestrial television (DTT), but may also be applied to digital signals on analog TV or radio. It generally does not apply to data which is inherent to the medium, such as PSIP data which defines virtual channels for DTT or direct broadcast satellite systems; or to things like cable modem or satellite modem, which use a completely separate channel for data.
Operator (profession)An operator is a professional designation used in various industries, including broadcasting (in television and radio), computing, power generation and transmission, customer service, physics, and construction. Operators are day-to-day end users of systems, that may or may not be mission-critical, but are typically managed and maintained by technicians or engineers. They might also work on a 24-hour rotating shift schedule.
Television showA television show – or simply TV show – is the general reference to any content produced for viewing on a television set which is broadcast via over-the-air, satellite, or cable. This includes content made by television broadcasters and content made for broadcasting by film production companies. It excludes breaking news, advertisements, or trailers that are typically placed between shows. Television shows are most often scheduled for broadcast well ahead of time and appear on electronic guides or other TV listings, but streaming services often make them available for viewing anytime.
Radio masts and towersRadio masts and towers are typically tall structures designed to support antennas for telecommunications and broadcasting, including television. There are two main types: guyed and self-supporting structures. They are among the tallest human-made structures. Masts are often named after the broadcasting organizations that originally built them or currently use them. In the case of a mast radiator or radiating tower, the whole mast or tower is itself the transmitting antenna. The terms "mast" and "tower" are often used interchangeably.
Promo (media)A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, which promotes a program airing on a television or radio station/network to the viewing or listening audience. Promos usually appear during commercial breaks, although sometimes they appear during another program. Promos typically run from 15 to 60 seconds, with 30-second spots being the most common, although some occasionally last run as little as five seconds or as long as 90 seconds.
Local insertionIn broadcasting, local insertion (known in the United Kingdom as an opt-out) is the act or capability of a broadcast television station, radio station or cable system to insert or replace part of a network feed with content unique to the local station or system. Most often this is a station identification (required by the broadcasting authority such as the U.S. Federal Communications Commission), but is also commonly used for television or radio advertisements, or a weather or traffic report.
