Television broadcasterA television broadcaster or television network or is a telecommunications network for distribution of television content, where a central operation provides programming to many television stations, pay television providers or, in the United States, multichannel video programming distributors. Until the mid-1980s, broadcast programming on television in most countries of the world was dominated by a small number of terrestrial networks. Many early television networks such as the BBC, CBS, NBC or ABC in the USA and in Australia evolved from earlier radio networks.
Graveyard slotA graveyard slot (or death slot) is a time period in which a television audience is very small compared to other times of the day, and therefore broadcast programming is considered far less important. Graveyard slots usually displayed in the early morning hours of each day, when most people are asleep. With little likelihood of a substantial viewing audience during this daypart, providing useful television programming during this time is usually considered unimportant; some broadcast stations go off the air during these hours, and some audience measurement systems do not collect measurements for these periods.
AdvertisingAdvertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers.
Television advertisementA television advertisement (also called a television commercial, TV commercial, commercial, spot, television spot, TV spot, advert, television advert, TV advert, television ad, TV ad or simply an ad) is a span of television programming produced and paid for by an organization. It conveys a message promoting, and aiming to market, a product, service or idea. Advertisers and marketers may refer to television commercials as TVCs. Advertising revenue provides a significant portion of the funding for most privately-owned television networks.
TelevisionTelevision (TV) is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, entertainment, news, and sports. Television became available in crude experimental forms in the late 1920s, but only after several years of further development was the new technology marketed to consumers.
