Concept

The Emoji Movie

The Emoji Movie is a 2017 American computer-animated science fiction comedy film produced by Columbia Pictures and Sony Pictures Animation, and distributed by Sony Pictures Releasing. The film was directed by Tony Leondis from a screenplay he co-wrote with Eric Siegel and Mike White, based on a story by Leondis and Siegel. It stars the voices of T.J. Miller, James Corden, Anna Faris, Maya Rudolph, Steven Wright, Jennifer Coolidge, Jake T. Austin, Christina Aguilera, Sofía Vergara, Sean Hayes, and Sir Patrick Stewart. Based on emojis, the film centers on a multi-expressional emoji Gene (Miller), who exists in a digital city called Textopolis, for a smartphone owned by Alex (Austin), embarking on a journey to become a normal emoji capable of only a single expression, accompanied by his friends, Hi-5 (Corden) and Jailbreak (Faris). During their travels through the other apps, the trio must save their world from total destruction before it is reset for functionality. Inspired by Leondis' love of Toy Story (1995), the film was fast tracked into production in July 2015 after the bidding war and the project was officially announced in April 2016, originally titled EmojiMovie: Express Yourself. Most of the lead cast members were hired throughout the rest of the year. The Emoji Movie had a production time of two years, shorter than most other animated films. The marketing of the film drew a negative response from the public and an internet backlash, before the film's release. The Emoji Movie premiered on July 23, 2017, at the Regency Village Theatre and was theatrically released in the United States five days later. It was a commercial success after grossing 217millionworldwideagainsta217 million worldwide against a 50 million production budget. But then, the film received generally negative reviews by critics, who criticized its script, humor, use of product placement, tone, voice performances, lack of originality, and plot, with negative comparisons and similarities to other animated films, especially Wreck-It Ralph (2012), The Lego Movie (2014), and Inside Out (2015).

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