Web trackingWeb tracking is the practice by which operators of websites and third parties collect, store and share information about visitors’ activities on the World Wide Web. Analysis of a user's behaviour may be used to provide content that enables the operator to infer their preferences and may be of interest to various parties, such as advertisers. Web tracking can be part of visitor management. The uses of web tracking include the following: Advertising companies actively collect information about users and make profiles that are used to individualize advertisements.
Web browsing historyWeb browsing history refers to the list of web pages a user has visited, as well as associated metadata such as page title and time of visit. It is usually stored locally by web browsers in order to provide the user with a history list to go back to previously visited pages. It can reflect the user's interests, needs, and browsing habits. All major browsers have a private browsing mode in which browsing history is not recorded. This is to protect against browsing history being collected by third parties for targeted advertising or other purposes.
Progressive web appA progressive web application (PWA), or progressive web app, is a type of application software delivered through the web, built using common web technologies including HTML, CSS, JavaScript, and WebAssembly. It is intended to work on any platform with a standards-compliant browser, including desktop and mobile devices. Since a progressive web app is a type of webpage or website known as a web application, it does not require separate bundling or distribution.
Private browsingPrivate browsing is a privacy feature in some web browsers. When operating in such a mode, the browser creates a temporary session that is isolated from the browser's main session and user data. Browsing history is not saved, and local data associated with the session, such as Cookies, Web cache, are cleared when the session is closed. These modes are designed primarily to prevent data and history associated with a particular browsing session from persisting on the device, or being discovered by another user of the same device.
Ad blockingAd blocking or ad filtering is a software capability for blocking or altering online advertising in a web browser, an application or a network. This may be done using browser extensions or other methods. The first ad blocker was Internet Fast Forward, a plugin for the Netscape Navigator browser, developed by PrivNet and released in 1996. The AdBlock extension for Firefox was developed in 2002, with Adblock Plus being released in 2006. uBlock (now called uBlock Origin) was first released in 2014.
Tor (network)Tor, short for The Onion Router, is free and open-source software for enabling anonymous communication. It directs Internet traffic via a free, worldwide, volunteer overlay network that consists of more than seven thousand relays. Using Tor makes it more difficult to trace a user's Internet activity. Tor protects personal privacy by concealing a user's location and usage from anyone performing network surveillance or traffic analysis. It protects the user's freedom and ability to communicate confidentially through IP address anonymity using Tor exit nodes.
Chromium (web browser)Chromium is a free and open-source web browser project, mainly developed and maintained by Google. This codebase provides the vast majority of code for the Google Chrome browser, which is proprietary software and has some additional features. Chromium's logo is identical in shape to that of Google Chrome, but with blue colors instead of being multicolor. The Chromium codebase is widely used. Microsoft Edge, Samsung Internet, Opera, and many other browsers are based on the Chromium code.
Internet privacyInternet privacy involves the right or mandate of personal privacy concerning the storage, re-purposing, provision to third parties, and display of information pertaining to oneself via the Internet. Internet privacy is a subset of data privacy. Privacy concerns have been articulated from the beginnings of large-scale computer sharing and especially relate to mass surveillance enabled by the emergence of computer technologies. Privacy can entail either personally identifiable information (PII) or non-PII information such as a site visitor's behaviour on a website.
Google ChromeGoogle Chrome is a cross-platform web browser developed by Google. It was first released in 2008 for Microsoft Windows, built with free software components from Apple WebKit and Mozilla Firefox. Versions were later released for Linux, macOS, iOS, and also for Android, where it is the default browser. The browser is also the main component of ChromeOS, where it serves as the platform for web applications. Most of Chrome's source code comes from Google's free and open-source software project Chromium, but Chrome is licensed as proprietary freeware.
Web browserA web browser is an application for accessing websites. When a user requests a web page from a particular website, the browser retrieves its from a web server and then displays the page on the user's screen. Browsers are used on a range of devices, including desktops, laptops, tablets, and smartphones. In 2020, an estimated 4.9 billion people have used a browser. The most used browser is Google Chrome, with a 65% global market share on all devices, followed by Safari with 18%.
