2010s in musicThis article describes trends in popular music in the 2010s. See also 2010s in the music industry. By the mid-2010s, the hushed style of vocal delivery commonly used in indie music garnered widespread popularity among pop artists, used often by Selena Gomez, Lana Del Rey, Lorde and Birdy. The Guardian dubbed this style as "whisperpop", characterized by subdued vocals, muted notes and breathy intensity.
Logic (rapper)Sir Robert Bryson Hall II (born January 22, 1990), known professionally as Logic, is an American rapper, singer, songwriter, and record producer. He has released eight studio albums and received two Grammy Award nominations. Logic began his music career in 2010, releasing his debut mixtape Young, Broke & Infamous; he gained popularity with his Young Sinatra mixtape series, with the response to its third iteration, Young Sinatra: Welcome to Forever (2013), helping Logic secure a recording contract with Def Jam Recordings.
Alessia CaraAlessia Caracciolo (born July 11, 1996), known professionally as Alessia Cara (ə'lɛsiə_'kɑːrə), is a Canadian singer-songwriter. Born in Mississauga, Canada, to Italian parents, she began posting covers of songs on YouTube at age 13. After uploading acoustic covers of songs such as "Love Yourself" and "Sweater Weather" online, she signed with EP Entertainment and Def Jam Recordings in 2014 and released her debut single, "Here", the following year.
Billie EilishBillie Eilish Pirate Baird O'Connell ('aIlIS ; born December 18, 2001) is an American singer and songwriter. She first gained public attention in 2015 with her debut single "Ocean Eyes", written and produced by her brother Finneas O'Connell, with whom she collaborates on music and live shows. In 2017, she released her debut extended play (EP), titled Don't Smile at Me. Commercially successful, it reached the top 15 of record charts in numerous countries, including the US, UK, Canada, and Australia.
Halsey (singer)Ashley Nicolette Frangipane (IPAˌfrændʒᵻ'pɑːni ; born September 29, 1994), known professionally as Halsey (ˈhɔːlzi ), is an American singer and songwriter. Halsey was born and raised in New Jersey. Gaining attention from self-released music on social media platforms, she was signed by Astralwerks in 2014 and released her debut EP, Room 93, later that year. She released her debut studio album, Badlands, in 2015. The album was later certified Double Platinum by the Recording Industry Association of America (RIAA), as were its tracks "Colors" and "Gasoline".
LordeElla Marija Lani Yelich-O'Connor (born 7 November 1996), known professionally as Lorde (lɔrd ), is a New Zealand singer and songwriter. Taking inspiration from aristocracy for her stage name, she is known for her unconventional musical styles and introspective songwriting. Lorde expressed interest in performing at local venues in her early teens. She signed with Universal Music Group (UMG) in 2009 and collaborated with producer Joel Little in 2011 to start recording music.
Kendrick LamarKendrick Lamar Duckworth (born June 17, 1987) is an American rapper and songwriter. Known for his progressive musical styles and socially conscious songwriting, he is often considered one of the most influential hip hop artists of his generation and one of the greatest rappers of all time. Born and raised in Compton, California, Lamar began his career as a teenager performing under the stage name K.Dot. He quickly garnered local attention which led to him signing a recording contract with Top Dawg Entertainment (TDE) in 2005.
Alicia KeysAlicia Augello Cook (born January 25, 1980), known professionally as Alicia Keys, is an American singer-songwriter. A classically trained pianist, Keys started composing songs when she was 12 and was signed at 15 years old by Columbia Records. After disputes with the label, she signed with Arista Records and later released her debut album, Songs in A Minor, with J Records in 2001. The album was critically and commercially successful, selling over 12 million copies worldwide.
RIAA certificationIn the United States, the Recording Industry Association of America (RIAA) awards certification based on the number of albums and singles sold through retail and other ancillary markets. Other countries have similar awards (see music recording certification). Certification is not automatic; for an award to be made, the record label must first request certification. The audit is conducted against net shipments after returns (most often an artist's royalty statement is used), which includes albums sold directly to retailers and one-stops, direct-to-consumer sales (music clubs and mail order) and other outlets.