Concept

Sut Jhally

Summary
Sut Jhally (born 1955) is a professor of communication at the University of Massachusetts Amherst, whose work focuses on cultural studies, advertising, media, and consumption. He is the producer of more than 40 documentaries on media literacy topics and the founder and executive director of the Media Education Foundation. Established in 1992, the Media Education Foundation (MEF) is a non-profit that "produces and distributes documentary films and other educational resources to inspire critical reflection on the social, political, and cultural impact of American mass media". Their aim is to inspire students to think critically and in new ways about the hyper-mediated world around them. Also the author of six books and numerous scholarly and popular articles, Jhally is a public speaker and teacher. He has won the "Distinguished Communist Award" at the University of Massachusetts, Amherst, where the student newspaper has also voted him "Best Professor". He has shown his films and lectur
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