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Concept
Java (cigarette)
Summary
Java (Ява) is a Russian brand of cigarettes launched in 1966, currently owned and manufactured by British American Tobacco Russia, a subsidiary of British American Tobacco.
The Java brand was established in 1912. In 1966 was the first in the Soviet Union to produce filtered cigarettes.
The composition of Java cigarettes included Indonesian tobacco from the island of Java. Today tobacco varieties are used in various parts of the world. For example, the supply of tobacco is carried out by Brazilian companies for growing tobacco, American, etc. The cigarettes are relatively cheap, but this does not affect the quality.
Java comes in four varieties: regular Java, Java New (Novaya), Java Gold (Zolotaya), and Java Export. A pack of Java cigarettes contains of tar and of nicotine.
Java Gold was released in 1997.
In 2000, British American Tobacco Russia developed a new variant: Java Gold Original. In May 2011, the Java Gold family was supplemented with new variations: Java Gold Turbo with a filter-mouthpiece, and after it in December there was a new variant, Java Gold Ultra Turbo.
In 2009, the Java brand entered the Forbes 50 top largest brands of Russia, and was ranked 9th over all among cigarette brands. Since January 2008, sales of Java Export have started in Russia.
In 2016, it was reported that Java cigarettes hold a 5% market share in Russia.
In 1856, the Karaite merchant Samuel Gabay, who moved to Moscow from Kharkov in the mid-19th century, founded a tobacco factory in Moscow, which was then called the S. Gabay Tobacco Factory Partnership. The production of the factory was popular, and the business developed successfully.
In 1912, the factory established the production of cigarettes from tobacco, brought from the Indonesian island of Java. The product was called Java. After the October Revolution, the factory became state property, but it continued to work constantly. It did not stop during the Russian Civil War. In 1920, the factory produced cigarettes of the highest and first grades, as well as other types of tobacco products.
Official source
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