Concept

Odwalla

Summary
Odwalla Inc. (oʊˈdwɔːlə) is an American health food company based in Dinuba, California. Founded in Santa Cruz, California in 1980 Formerly headquartered from 1995 to 2020 in Half Moon Bay, California, the company's product lines include fruit juices, smoothies, soy milk, bottled water, organic beverages, and several types of energy bars, known as "food bars". The company experienced strong growth after its incorporation in 1985, expanding its distribution network from California to most of North America, and went public in 1993. A period of decline occurred as the result of a fatal outbreak of E. coli O157:H7 in 1996 that was caused by using bruised fruit that had been contaminated. Odwalla originally sold unpasteurized juices, to avoid altering the flavor of its juices through pasteurization. Following the E. coli outbreak and the death of at least one child, Odwalla adopted flash pasteurization and other sanitization procedures. Odwalla recalled its juices and experienced a 90% re
About this result
This page is automatically generated and may contain information that is not correct, complete, up-to-date, or relevant to your search query. The same applies to every other page on this website. Please make sure to verify the information with EPFL's official sources.
Related publications

Loading

Related people

Loading

Related units

Loading

Related concepts

Loading

Related courses

Loading

Related lectures

Loading