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This lecture delves into the critical view of circular economy, exploring its limits and the need for a broader approach to innovation. The speaker, Philippe Bihouix, an engineer and advocate for low tech, discusses the challenges of implementing circular economy strategies, such as the lack of clear business strategies and the complexity of organizational change. He emphasizes the finite nature of recycling cycles and the need to consider resource scarcity and environmental impacts. Bihouix also touches on the importance of understanding the materiality of consumption, the role of human behavior, and the necessity of innovation beyond pure technology.