Lecture
This lecture explores the concepts of heritage and digitization, focusing on the Montreux Jazz Festival. It delves into the definition of heritage, the role of institutions like UNESCO, and the sustainability of heritage forms. The presentation also discusses the cultural capitalization and commodification of heritage, as well as the development of an ethos of heritage. The lecture emphasizes the importance of technology in preserving and enhancing heritage, with a specific focus on the Montreux Jazz Digital Project. It also covers the cultural significance of the festival, the collection of living memory, and the public promotion of its memory through various events and digital platforms.