Lecture

Industry Analysis: Framework and Forces

In course

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Description

This lecture covers the analysis of industries, including the definition of an industry, the SCP model explaining industry performance differences, the five competitive forces shaping strategy, and Porter's Five Forces model for industry attractiveness. It also discusses the role of the national environment, extended PESTEL factors, and the limitations of industry analysis models.

Official source

https://mediaspace.epfl.ch/media/0_wwvtkg6g

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Ontological neighbourhood

Business

Business administration: Strategic planning

Economics

Macroeconomics: Competition

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