Search engine marketingSearch engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings and increase the Call to action (CTA) on the website. In 2007, U.S. advertisers spent US $24.
Search engine cacheSearch engine cache is a cache of web pages that shows the page as it was when it was indexed by a web crawler. Cached versions of web pages can be used to view the contents of a page when the live version cannot be reached, has been altered or . When a web crawler crawls the web, it collects the contents of each web page to allow the page to be indexed by the search engine. At the same time, it can store a full copy of that page. The search engine may make the copy accessible to users in the search engine results.
Bandwidth (computing)In computing, bandwidth is the maximum rate of data transfer across a given path. Bandwidth may be characterized as network bandwidth, data bandwidth, or digital bandwidth. This definition of bandwidth is in contrast to the field of signal processing, wireless communications, modem data transmission, digital communications, and electronics, in which bandwidth is used to refer to analog signal bandwidth measured in hertz, meaning the frequency range between lowest and highest attainable frequency while meeting a well-defined impairment level in signal power.
Web crawlerA Web crawler, sometimes called a spider or spiderbot and often shortened to crawler, is an Internet bot that systematically browses the World Wide Web and that is typically operated by search engines for the purpose of Web indexing (web spidering). Web search engines and some other websites use Web crawling or spidering software to update their web content or indices of other sites' web content. Web crawlers copy pages for processing by a search engine, which indexes the downloaded pages so that users can search more efficiently.
Circuit underutilizationCircuit underutilization also chip underutilization, programmable circuit underutilization, gate underutilization, logic block underutilization refers to a physical incomplete utility of semiconductor grade silicon on a standardized mass-produced circuit programmable chip, such as a gate array type ASIC, an FPGA, or a CPLD. In the example of a gate array, which may come in sizes of 5,000 or 10,000 gates, a design which utilizes even 5,001 gates would be required to use a 10,000 gate chip.
Load balancing (computing)In computing, load balancing is the process of distributing a set of tasks over a set of resources (computing units), with the aim of making their overall processing more efficient. Load balancing can optimize the response time and avoid unevenly overloading some compute nodes while other compute nodes are left idle. Load balancing is the subject of research in the field of parallel computers.
DatapathA data path is a collection of functional units such as arithmetic logic units (ALUs) or multipliers that perform data processing operations, registers, and buses. Along with the control unit it composes the central processing unit (CPU). A larger data path can be made by joining more than one data paths using multiplexers. A data path is the ALU, the set of registers, and the CPU's internal bus(es) that allow data to flow between them. The simplest design for a CPU uses one common internal bus.
Simultaneous multithreadingSimultaneous multithreading (SMT) is a technique for improving the overall efficiency of superscalar CPUs with hardware multithreading. SMT permits multiple independent threads of execution to better use the resources provided by modern processor architectures. The term multithreading is ambiguous, because not only can multiple threads be executed simultaneously on one CPU core, but also multiple tasks (with different page tables, different task state segments, different protection rings, different I/O permissions, etc.
Network throughputNetwork throughput (or just throughput, when in context) refers to the rate of message delivery over a communication channel, such as Ethernet or packet radio, in a communication network. The data that these messages contain may be delivered over physical or logical links, or through network nodes. Throughput is usually measured in bits per second (bit/s or bps), and sometimes in data packets per second (p/s or pps) or data packets per time slot. The system throughput or aggregate throughput is the sum of the data rates that are delivered to all terminals in a network.
Bandwidth throttlingBandwidth throttling consists in the intentional limitation of the communication speed (bytes or kilobytes per second), of the ingoing (received) or outgoing (sent) data in a network node or in a network device. The data speed and rendering may be limited depending on various parameters and conditions.