Social networking serviceA social networking service or SNS (sometimes called a social networking site) is a type of online social media platform which people use to build social networks or social relationships with other people who share similar personal or career content, interests, activities, backgrounds or real-life connections. Social networking services vary in format and the number of features. They can incorporate a range of new information and communication tools, operating on desktops and on laptops, on mobile devices such as tablet computers and smartphones.
Streaming mediaStreaming media is multimedia that is delivered and consumed in a continuous manner from a source, with little or no intermediate storage in network elements. Streaming refers to the delivery method of content, rather than the content itself. Distinguishing delivery method from the media applies specifically to telecommunications networks, as most of the traditional media delivery systems are either inherently streaming (e.g. radio, television) or inherently non-streaming (e.g. books, videotapes, audio CDs).
Social media marketingSocial media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, enabling companies to track the progress, success, and engagement of ad campaigns.
LivestreamingLive Streaming is streaming media simultaneously recorded and broadcast over the internet in real-time or near real-time. It is often referred to simply as streaming. Non-live media such as video-on-demand, vlogs, and YouTube videos are technically streamed, but not live-streamed. Livestreaming services encompass a wide variety of topics, from social media to video games to professional sports to lifecasting.
List of streaming media servicesAn over-the-top media service is a streaming media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms, the companies that traditionally act as a controller or distributors of such content. Most of these services are owned by a major film studio. Some streaming services started as an add-on to Blu-ray offerings, which are supplements to the programs watched. Streaming is an alternative to file downloading, a process in which the end-user obtains the entire file(s) for the content before watching or listening to it.