Publication
Deepfakes first came to prominence less than five years ago. Since then, they have surged in quantity and quality, becoming both a source of viral entertainment and of concern about the dark side of digital life. In this article, we provide a risk governance perspective on the deepfake phenomenon, arguing that it warrants greater attention. We begin by distinguishing between three levels of harm that synthetic media can lead to: individual, organisational and societal. We then provide a simple framework for prioritising among these harms. Finally, we highlight the technical, legal and wider societal efforts that are under way to protect against deepfake risks.
Boi Faltings, Ljubomir Rokvic, Panayiotis Danassis