Concept

Marketing par médias sociaux

Publications associées (92)

Fighting Rumours on Social Media

With the advance of social platforms, people are sharing contents in an unprecedented scale. This makes social platforms an ideal place for spreading rumors. As rumors may have negative impacts on the real world, many rumor detection techniques have been p ...

2018

Web Content Credibility

This book introduces readers to Web content credibility evaluation and evaluation support. It highlights empirical research and establishes a solid foundation for future research by presenting methods of supporting credibility evaluation of online content, ...

Springer2018

Ambiance in Social Media Venues: Visual Cue Interpretation by Machines and Crowds

Daniel Gatica-Perez, Gülcan Can, Yassir Benkhedda

We study the perception of ambiance of places captured in social media images by both machines and crowdworkers. This task is challenging due to the subjective nature of the ambiance construct as well as the large variety in layout, style, and visual chara ...

IEEE2018

The influence of new UX principles for inclusive UI design: How older people perceive Facebook compared to a senior-dedicated social media platform

Nicolas Henchoz, Romain Simon Collaud, Andreas Sonderegger

Contrary to preconceived ideas, the vast majority of older people have the necessary skills to use digital tools. Although they do not like to rely solely on digital solutions, they are willing to use digital tools to enhance their lives – but have specifi ...

2018

A temporal geography of encounters

João Vitor Meirelles de Miranda

Integrating social and spatial networks will be critical to new approaches to cities as systems of interaction. In this paper, we focus on the spatial and temporal conditions of encounters as a key condition for the formation of social networks. Drawing on ...

2018

The Multimodal Study of Blended Learning Using Mixed Sources: Dataset and Challenges of the SpeakUp Case

Denis Gillet, Maria Jesus Rodriguez Triana, Adrian Christian Holzer

Social media applications have been proposed as a tool to complement students’ formal learning experiences, often to increase interactivity and participation. However, evidence regarding the benefits and challenges of such applications is still conflicting ...

CEUR2017

Predicting the Success of Online Petitions Leveraging Multidimensional Time-Series

Karl Aberer, Philippe Cudré-Mauroux, Julia Proskurnia, Carlos Castillo

Applying classical time-series analysis techniques to online content is challenging, as web data tends to have data quality issues and is often incomplete, noisy, or poorly aligned. In this paper, we tackle the problem of predicting the evolution of a time ...

Profiling, Modelling and Facilitating Online Activism

Julia Proskurnia

The extensive and successful use of social media has enhanced and empowered a variety of movements all over the world in a way that is hard to achieve through conventional means. This has led to numerous studies that leverage online social data to describe ...

EPFL2017

Context-Dependent Privacy-Aware Photo Sharing based on Machine Learning

Touradj Ebrahimi, Lin Yuan, Joël Régis Theytaz

Photo privacy has raised a growing concern with the advancements of image analytics, face recognition, and deep learning techniques widely applied on social media. If properly deployed, these powerful techniques can in turn assist people in enhancing their ...

2017

Development of the Geographical Proportional-to-size Street-Intercept Sampling (GPSIS) method for recruiting urban nightlife-goers in an entire city

Daniel Gatica-Perez, Darshan Santani

We developed the Geographical Proportional-to-size Street-Intercept Sampling (GPSIS) method in order to obtain a sample of nightlife-goers which accounted for the diversity of spaces, patrons and locations within two Swiss cities. Popular nightlife zones w ...

2017

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