Concept

Baking (make-up)

Baking, also known as "cooking", is a make-up technique originally used in Drag, now popularised by celebrities and make-up artists. This technique includes applying a heavy amount of translucent powder under the eyes and on the high points of the face, including the 'T' zone, to set the base make-up. It is also used to extract oils from the face. This technique can be used on a variety of different skin types and shades to highlight the under eye area and high points of the face such as the cheek bones, the bridge of the nose, the chin and the forehead. The effects of the powder are to soak up facial oils and to help the foundation melt into the skin. This prevents creasing in the baked areas while maximising coverage and longevity of the make-up to leave the face looking matte. The cosmetic technique of baking is a "very old make-up technique" that may be traced back to times such as Ancient Egypt and the early Elizabethian era. The use of make-up can be traced back to times as early as Ancient Egypt. High class members of Egyptian society would use make-up to display their wealth, beliefs and positions within the community. Cosmetics were regarded as a symbol of high status and a sign of holiness and were often a major part of the burial ceremony along with jewellery. Although Egyptians are renowned for heavy eye make-up, facial products were also used but were mainly focused on cheeks. Despite the fact that make-up developed over time it remained an ideological concept of wealth and a display of class. In the lead up and throughout the early Elizabethan era cosmetics took aspects from Ancient Egypt and began to be used by actresses and prostitutes to define the face and eyes, however this was condemned by Queen Elizabeth I who described the type of dark make-up as "vulgar". From the Renaissance up until the 20th century the lower classes predominately worked outside in jobs such as agricultural work, therefore, the stereotypical light-coloured British skin was darkened by exposure to the sun, this created the trend of 'pale faces' in mainland Europe.

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