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Concept
Digital cloning
Résumé
Digital cloning is an emerging technology, that involves deep-learning algorithms, which allows one to manipulate currently existing audio, photos, and videos that are hyper-realistic. One of the impacts of such technology is that hyper-realistic videos and photos makes it difficult for the human eye to distinguish what is real and what is fake. Furthermore, with various companies making such technologies available to the public, they can bring various benefits as well as potential legal and ethical concerns.
Digital cloning can be categorized into audio-visual (AV), memory, personality, and consumer behaviour cloning. In AV cloning, the creation of a cloned digital version of the digital or non-digital original can be used, for example, to create a fake image, an avatar, or a fake video or audio of a person that cannot be easily differentiated from the real person it is purported to represent. A memory and personality clone like a mindclone is essentially a digital copy of a person’s mind. A consumer behavior clone is a profile or cluster of customers based on demographics.
Truby and Brown coined the term “digital thought clone” to refer to the evolution of digital cloning into a more advanced personalized digital clone that consists of “a replica of all known data and behavior on a specific living person, recording in real-time their choices, preferences, behavioral trends, and decision making processes.”
Digital cloning first became popular in the entertainment industry. The idea of digital clones originated from movie companies creating virtual actors of actors who have died. When actors diey during a movie production, a digital clone of the actor can be synthesized using past footage, photos, and voice recordings to mimic the real person in order to continue the movie production.
Modern artificial intelligence, has allowed for the creation of deepfakes. This involves manipulation of a video to the point where the person depicted in the video is saying or performing actions he or she may not have consented to.
Source officielle
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