Lecture

Assessing Opportunities: Market, Timing, and Growth

Description

This lecture covers the core questions to assess opportunities for launching new ventures, including market domains, customer perspective, market size, economic perspective, exploitation perspective, and venture development perspective. It emphasizes the importance of seizing windows of opportunity in entrepreneurship and charting firm growth options over time.

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Official source

https://mediaspace.epfl.ch/media/0_gzmek2mf

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