Lecture

Willpower Challenge Tasks: Activation & Feedback

In course

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Description

This lecture explores the principles of persuasion, such as scarcity, bandwagon effect, halo effect, and social proof, to influence behavior. It also discusses the power of praise, negativity bias, humor effect, and rhyme as reason. Additionally, it delves into social comparison, emotional framing, material incentives, and extrinsic rewards as tools for activation and feedback in behavior change.

Instructor

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Official source

https://mediaspace.epfl.ch/media/0_ialtvnx3

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Ontological neighbourhood

Psychology

Basic psychology: Social psychology

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