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Concept
Boycott
Summary
A boycott is an act of nonviolent, voluntary abstention from a product, person, organization, or country as an expression of protest. It is usually for moral, social, political, or environmental reasons. The purpose of a boycott is to inflict some economic loss on the target, or to indicate a moral outrage, to try to compel the target to alter an objectionable behavior.
The word is named after Captain Charles Boycott, agent of an absentee landlord in Ireland, against whom the tactic was successfully employed after a suggestion by Irish nationalist leader Charles Stewart Parnell and his Irish Land League in 1880.
Sometimes, a boycott can be a form of consumer activism, sometimes called moral purchasing. When a similar practice is legislated by a national government, it is known as a sanction. Frequently, however, the threat of boycotting a business is an empty threat, with no significant effect on sales.
The word boycott entered the English language during the Irish "Land War" and derives from Captain Charles Boycott, the land agent of an absentee landlord, Lord Erne, who lived in County Mayo, Ireland. Captain Boycott was the target of social ostracism organized by the Irish Land League in 1880. As harvests had been poor that year, Lord Erne offered his tenants a ten percent reduction in their rents. In September of that year, protesting tenants demanded a twenty-five percent reduction, which Lord Erne refused. Boycott then attempted to evict eleven tenants from the land. Charles Stewart Parnell, the Irish leader, proposed that when dealing with tenants who take farms where another tenant was evicted, rather than resorting to violence, everyone in the locality should shun them. While Parnell's speech did not refer to land agents or landlords, the tactic was first applied to Boycott when the alarm was raised about the evictions. Despite the short-term economic hardship to those undertaking this action, Boycott soon found himself isolated – his workers stopped work in the fields and stables, as well as in his house.
Official source
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