Introduces intellectual property basics, including copyrights, trademarks, and patents, with a focus on Swiss regulations and patentability conditions.
Explores Intellectual Property Rights, patents, inventions, patent filing, and patentability criteria, emphasizing the importance of inventive step and the limitations of patents.
Explores non-patent strategies for IP management, including defensive publication, trademarks, copyrights, and trade secrets, emphasizing alignment with business goals.