Concept

Decca Records

Summary
Decca Records is a British record label established in 1929 by Edward Lewis. Its U.S. label was established in late 1934 by Lewis; Jack Kapp, American Decca's first president; and Milton Rackmil, who later became American Decca's president. In 1937, anticipating Nazi aggression leading to World War II, Lewis sold American Decca and the link between the U.K. and U.S. Decca labels was broken for several decades. The British label was renowned for its development of recording methods, while the American company developed the concept of cast albums in the musical genre. Both wings are now part of the Universal Music Group. The US Decca label became MCA Records, which formed half of what is now UMG (Universal Music Group). The name dates back to a portable gramophone called the "Decca Dulcephone" patented in 1914 by musical instrument makers Barnett Samuel and Sons. The name "Decca" was coined by Wilfred S. Samuel by merging the word "Mecca" with the initial D of their logo "Dulcet" or their trademark "Dulcephone". Samuel, a linguist, chose "Decca" as a brand name as it was easy to pronounce in most languages. That company was eventually renamed the Decca Gramophone Co. Ltd. and then sold to former stockbroker Edward Lewis in 1929. Within years, Decca Records was the second largest record label in the world, calling itself "The Supreme Record Company". Decca bought the UK branch of Brunswick Records and continued to run it under that name. In the 1950s, the American Decca studios were located in the Pythian Temple in New York City. In classical music, Decca had a long way to go from its modest beginnings to catch up with the established HMV and Columbia labels (later merged as EMI). The pre-war classical repertoire on Decca was not extensive, but was select. The 3-disc 1929 recording of Delius's Sea Drift, arising from the Delius Festival that year, suffered by being crammed onto six sides, being indifferently recorded and expensive; following issue in July they were already withdrawn by October the same year.
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