Tag (metadata)In information systems, a tag is a keyword or term assigned to a piece of information (such as an Internet bookmark, multimedia, database record, or ). This kind of metadata helps describe an item and allows it to be found again by browsing or searching. Tags are generally chosen informally and personally by the item's creator or by its viewer, depending on the system, although they may also be chosen from a controlled vocabulary. Tagging was popularized by websites associated with Web 2.
Controlled vocabularyControlled vocabularies provide a way to organize knowledge for subsequent retrieval. They are used in subject indexing schemes, subject headings, thesauri, taxonomies and other knowledge organization systems. Controlled vocabulary schemes mandate the use of predefined, preferred terms that have been preselected by the designers of the schemes, in contrast to natural language vocabularies, which have no such restriction.
Tag cloudA tag cloud (also known as a word cloud, wordle or weighted list in visual design) is a visual representation of text data which is often used to depict keyword metadata on websites, or to visualize free form text. Tags are usually single words, and the importance of each tag is shown with font size or color. When used as website navigation aids, the terms are hyperlinked to items associated with the tag. In the language of visual design, a tag cloud (or word cloud) is one kind of "weighted list", as commonly used on geographic maps to represent the relative size of cities in terms of relative typeface size.
Enterprise bookmarkingEnterprise bookmarking is a method for Web 2.0 users to tag, organize, store, and search bookmarks of both web pages on the Internet and data resources stored in a distributed database or . This is done collectively and collaboratively in a process by which users add tag (metadata) and knowledge tags. In early versions of the software, these tags are applied as non-hierarchical keywords, or terms assigned by a user to a web page, and are collected in tag clouds. Examples of this software are Connectbeam and Dogear.
InstagramInstagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters, be organized by hashtags, and be associated with a location — via geographical tagging. Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tags and locations, view trending content, like photos, and follow other users to add their content to a personal feed.
TechnoratiTechnorati was a search engine and a publisher advertising platform that served as an advertising solution for the thousands of websites in its network. Technorati launched its ad network in 2008, and at one time was one of the largest ad networks reaching more than 100 million unique visitors per month. The name Technorati was a portmanteau of the words technology and literati, which evokes the notion of technological intelligence or intellectualism. In 2016, Synacor acquired Technorati for $3 million.
HashtagA hashtag is a metadata tag that is prefaced by the hash symbol, #. On social media, hashtags are used on microblogging and photo-sharing services such as Twitter or Tumblr as a form of user-generated tagging that enables cross-referencing of content by topic or theme. For example, a search within Instagram for the hashtag #bluesky returns all posts that have been tagged with that term. After the initial hash symbol, a hashtag may include letters, numerals, or underscores.
Models of collaborative taggingCollaborative tagging, also known as social tagging or folksonomy, allows users to apply public tags to online items, typically to make those items easier for themselves or others to find later. It has been argued that these tagging systems can provide navigational cues or "way-finders" for other users to explore information. The notion is that given that social tags are labels users create to represent topics extracted from online documents, the interpretation of these tags should allow other users to predict the contents of different documents efficiently.
Social bookmarkingSocial bookmarking is an online service which allows users to add, annotate, edit, and share bookmarks of web documents. Many online bookmark management services have launched since 1996; Delicious, founded in 2003, popularized the terms "social bookmarking" and "tagging". Tagging is a significant feature of social bookmarking systems, allowing users to organize their bookmarks and develop shared vocabularies known as folksonomies. Unlike , social bookmarking does not save the resources themselves, merely bookmarks that reference them, i.
MetadataMetadata (or metainformation) is "data that provides information about other data", but not the content of the data, such as the text of a message or the image itself. There are many distinct types of metadata, including: Descriptive metadata – the descriptive information about a resource. It is used for discovery and identification. It includes elements such as title, abstract, author, and keywords. Structural metadata – metadata about containers of data and indicates how compound objects are put together, for example, how pages are ordered to form chapters.