EuphemismA euphemism (ˈjuːfɪˌmɪzəm) is an innocuous word or expression used in place of one that is deemed offensive or suggests something unpleasant. Some euphemisms are intended to amuse, while others use bland, inoffensive terms for concepts that the user wishes to downplay. Euphemisms may be used to mask profanity or refer to topics some consider taboo such as disability, sex, excretion, or death in a polite way.
RenaissanceThe Renaissance (UKrᵻˈneɪsəns , USˈrɛnəsɑːns ) is a period in European history marking the transition from the Middle Ages to modernity and covering the 15th and 16th centuries, characterized by an effort to revive and surpass ideas and achievements of classical antiquity. It occurred after the Crisis of the Late Middle Ages and was associated with great social change. In addition to the standard periodization, proponents of a "long Renaissance" may put its beginning in the 14th century and its end in the 17th century.
Ancient RomeIn modern historiography, ancient Rome refers to Roman civilisation from the founding of the Italian city of Rome in the 8th century BC to the collapse of the Western Roman Empire in the 5th century AD. It encompasses the Roman Kingdom (753–509 BC), Roman Republic (509–27 BC), and Roman Empire (27 BC–476 AD) until the fall of the western empire. Ancient Rome began as an Italic settlement, traditionally dated to 753 BC, beside the River Tiber in the Italian Peninsula.
QuintilianMarcus Fabius Quintilianus (kɥiːntɪliˈaːnʊs; 35 – 100 AD) was a Roman educator and rhetorician born in Hispania, widely referred to in medieval schools of rhetoric and in Renaissance writing. In English translation, he is usually referred to as Quintilian (kwɪnˈtɪliən), although the alternate spellings of Quintillian and Quinctilian are occasionally seen, the latter in older texts. Quintilian was born c. 35 AD in Calagurris (Calahorra, La Rioja) in Hispania. His father, a well-educated man, sent him to Rome to study rhetoric early in the reign of Nero.
Roman EmpireThe Roman Empire was the post-Republican state of ancient Rome. It included territory around the Mediterranean in Europe, North Africa, and Western Asia, and was ruled by emperors. The adoption of Christianity as the state church in 380 and the fall of the Western Roman Empire conventionally marks the end of classical antiquity and the beginning of the Middle Ages.
AutobiographyAn autobiography, sometimes informally called an autobio, is a self-written biography of one's own life. The word "autobiography" was first used deprecatingly by William Taylor in 1797 in the English periodical The Monthly Review, when he suggested the word as a hybrid, but condemned it as "pedantic". However, its next recorded use was in its present sense, by Robert Southey in 1809. Despite only being named early in the nineteenth century, first-person autobiographical writing originates in antiquity.
Rhetoric (Aristotle)Aristotle's Rhetoric (Rhētorikḗ; Ars Rhetorica) is an ancient Greek treatise on the art of persuasion, dating from . The English title varies: typically it is Rhetoric, the Art of Rhetoric, On Rhetoric, or a Treatise on Rhetoric. Aristotle is credited with developing the basics of a system of rhetoric that "thereafter served as [the] touchstone" of the discipline, influencing the development of rhetorical theory from ancient through modern times. The Rhetoric is regarded by most rhetoricians as "the most important single work on persuasion ever written.
SemioticsSemiotics (also called semiotic studies) is the systematic study of sign processes (semiosis) and meaning-making. Semiosis is any activity, conduct, or process that involves signs, where a sign is defined as anything that communicates something, usually called a meaning, to the sign's interpreter. The meaning can be intentional, such as a word uttered with a specific meaning; or unintentional, such as a symptom being a sign of a particular medical condition.
PunA pun, also rarely known as paronomasia, is a form of word play that exploits multiple meanings of a term, or of similar-sounding words, for an intended humorous or rhetorical effect. These ambiguities can arise from the intentional use of homophonic, homographic, metonymic, or figurative language. A pun differs from a malapropism in that a malapropism is an incorrect variation on a correct expression, while a pun involves expressions with multiple (correct or fairly reasonable) interpretations.
Argumentation theoryArgumentation theory, or argumentation, is the interdisciplinary study of how conclusions can be supported or undermined by premises through logical reasoning. With historical origins in logic, dialectic, and rhetoric, argumentation theory includes the arts and sciences of civil debate, dialogue, conversation, and persuasion. It studies rules of inference, logic, and procedural rules in both artificial and real-world settings. Argumentation includes various forms of dialogue such as deliberation and negotiation which are concerned with collaborative decision-making procedures.