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Concept
John Bull
Summary
John Bull is a national personification of the United Kingdom, especially in political cartoons and similar graphic works. He is usually depicted as a stout, middle-aged, country-dwelling, jolly and matter-of-fact man. He originated in satirical works of the early 18th century and would come to stand for "English liberty" in opposition to revolutionaries. He was popular through the 18th and 19th centuries until the time of the First World War, when he generally stopped being seen as representative of the "common man".
John Bull originated as a satirical character created by John Arbuthnot, a friend of Jonathan Swift and Alexander Pope. Bull first appeared in 1712 in Arbuthnot's pamphlet Law is a Bottomless Pit. The same year Arbuthnot published a four-part political narrative The History of John Bull. In this satirical treatment of the War of the Spanish Succession, John Bull brings a lawsuit against various figures intended to represent the kings of France (Louis Baboon) and Spain (Lord Strutt), as well as institutions both foreign and domestic. The allegory was intended primarily as attack against the Whigs, their foreign policy and their financiers who were profiting from the war.
William Hogarth and other British writers made Bull, originally derided, "a heroic archetype of the freeborn Englishman." Later, the figure of Bull was disseminated overseas by illustrators and writers such as American cartoonist Thomas Nast and Irish writer George Bernard Shaw, author of John Bull's Other Island.
Starting in the 1760s, Bull was portrayed as an Anglo-Saxon country dweller. He was almost always depicted in a buff-coloured waistcoat and a simple frock coat (in the past Navy blue, but more recently with the Union Jack colours). Britannia, or a lion, is sometimes used as an alternative in some editorial cartoons.
As a literary figure, John Bull is well-intentioned, frustrated, full of common sense, and entirely of native country stock.
Official source
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