Lectures related to Product Management Fundamentals

Strategic Marketing and Technology Commercialization

Covers main marketing chapters, Kottler's Five Product Levels, Product Life Cycles, and Marketing Strategies.

Explores a serious game to teach teamwork and communication skills with children.

Delves into creating an innovative presentation pointer with advanced features to streamline file navigation and sharing, addressing user pain points and exploring marketing strategies.

Sustainable Manufacturing: Design & Decision-Making

Emphasizes data-driven sustainable decision-making in manufacturing design.

Product Development: Lifecycle and Specifications

Explores the product lifecycle, collaboration in development, and detailed specifications for successful product development.

IS-Academia Management

Discusses IS-Academia system deployment, valorization concept, software functionalities, and operational management.