Lecture

Innovative Presentation Pointer

In course

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Description

This lecture discusses the development of an innovative presentation pointer with new features to enhance usability, such as direct projection capabilities and improved file navigation. The students explore the consumer pain points related to sharing presentations and switching between files, proposing solutions through integration and user-friendly design. They also consider marketing strategies, go-to-market plans, and potential business models to successfully launch the product.

Official source

https://mediaspace.epfl.ch/media/0_g98apyeg

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Ontological neighbourhood

Business

Marketing: Product promotion

Computer engineering

Software development: Human–computer interaction

Economics

Macroeconomics: Competition

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