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AI/ML in Enterprises
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Related lectures (31)
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Customer-Oriented Organizations
Explores customer-oriented organizations, satisfaction, loyalty, and value in marketing.
Introduction to Continuous Improvement
Covers the basics of Continuous Improvement, emphasizing the importance of disconnecting to connect and engaging in online classes.
Product Discovery: Testing Value and Viability
Focuses on understanding customers, testing value, and ensuring business viability in product management.
Sustainable Resilient Value Chains: Circular Economy Insights
Covers the transition to circular economy and sustainable value chains in manufacturing.
Launching New Ventures: What's Your Value Proposition?
Explores the creation of a compelling value proposition in entrepreneurship to attract customers and build loyalty.
Developing Your Marketing Strategy
Explores core marketing strategy elements, segmentation, positioning, and customer-centric approaches for launching new ventures.
Technologies, Innovations and Emerging Markets: Semester Project Workshop Presentations
Covers the development of new services, customer relations, and challenges in emerging markets.
Value Proposition: Development
Explores the development of a compelling and differentiated value proposition for customers.
Innovation Challenges
By the instructor, Yves Karcher, covers innovation challenges, collaboration between marketing and engineering, and customer intelligence.
Technology and the Future of Work
Explores the influence of technology on work, addressing automation, AI, and labor market changes.