Explores the significance of intellectual property in fostering innovation and protecting creations of the mind, covering patents, trademarks, copyrights, legal frameworks, and enforcement mechanisms.
Explores non-patent strategies for IP management, including defensive publication, trademarks, copyrights, and trade secrets, emphasizing alignment with business goals.
Introduces intellectual property basics, including copyrights, trademarks, and patents, with a focus on Swiss regulations and patentability conditions.