Lecture

Entrepreneurship: Launching New Ventures

Description

This lecture introduces the concept of entrepreneurship as the process of bringing together resources to create value, with early observations from Marco Polo and three perspectives on entrepreneurship. It covers topics such as identifying business opportunities, entrepreneurial marketing, raising money, and value capture. The lecture also discusses team building, organizational forms, business model design, and expanding a firm through different stages of financing.

In MOOCs (2)

Instructor

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Official source

https://mediaspace.epfl.ch/media/0_kcz3ehmu

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