Lecture

Launching New Ventures - Outlook

Description

This lecture covers the fundamentals of entrepreneurship, exploring the concept of bringing resources together to create value, early observations from figures like Marco Polo, and the three perspectives on entrepreneurship: the mindset, the event, and the process. It also delves into identifying business opportunities, entrepreneurial marketing, raising money, and profiting from innovation. Further topics include team building, organizational forms, mission-driven startups, and business model design. The lecture also discusses stages of expanding a firm, from early-stage financing to fourth-stage financing, detailing aspects like product development, market analysis, funding sources, and distribution channel expansion.

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