Lecture
This lecture by Florian Egger focuses on the ISO definition of user experience (UX) and its components, including utility, accessibility, persuasion, and ease of use. It delves into design frameworks like Design Thinking and Double Diamond, emphasizing the importance of understanding internal stakeholders' voices in the business. The lecture covers the process of stakeholder interviews, from planning and preparation to analysis and implications. It highlights the significance of aligning internal stakeholders to ensure project success and outlines the key questions to ask during stakeholder interviews. The session concludes with insights on workshop facilitation and the role of stakeholder interviews in the UX design process.